Public Relations

Critical PR’s campaigns are designed and executed based on close alignment with an organization’s strategic goals, whether to increase profitability, grow market share, enhance brand equity, improve reputation, raise awareness or mitigate crises. Regardless of the situation or the approach, Critical PR has a proven track record of getting attention, changing the conversation, altering assumptions, creating new perceptions or defusing negative exposure.

Critical PR has played a meaningful role in shaping public policy debates and influencing decision-makers on the national, regional and local level. We have also guided leaders through media investigations, civil litigation, multi-front political opposition, criminal probes and more. Due to the confidential nature of our client work, we are unable to share specifics here; however, select case studies are available upon request.

Services

  • Public Affairs
  • Media Relations
  • Corporate Communications
  • Issues & Exposure Management
  • Message Development
  • Stakeholder Identification
  • Community Relations
  • Internal Communications
  • Crisis Communications
  • Research & Competitive Intelligence
  • Spokesperson Training & Workshops
  • Writing & Editorial